Erika Barros Sierra is a trusted authority in technology policy and regulatory affairs, with over 20 years of experience helping companies navigate and shape complex global policy landscapes. As a founding partner of ThinkTech Policy Consulting, she works directly with clients to craft forward-looking strategies that ensure compliance, open market opportunities, and influence international tech regulation in ways that align with their business models, priorities, and values. 

She has supported global companies in responding to and complying with landmark regulations—including the EU’s Digital Services Act and AI Act, the UK’s Online Safety Act, and other first-of-their-kind frameworks that are reshaping the global regulatory environment. Through leadership roles in global policy initiatives and expert forums—such as the World Economic Forum’s AI Governance Alliance—Erika provides clients with early visibility into emerging standards and ensures their voices are heard in high-level policy debates shaping the future of the digital economy. 

Previously, Erika served as Director of Policy at Vimeo, where she led regulatory strategy and government engagement across AI, online safety, privacy, copyright, and competition issues. At Access Partnership, as Head of Multilateral Engagement, she advised leading fintech, cloud, and platform companies and advanced their interests in international discussions. 

Over her career, Erika has built and led industry coalitions, driven successful advocacy campaigns, and engaged with multilateral organizations to promote balanced, innovation-friendly policy outcomes. As Secretary for Internet Works, she championed policies that uphold innovation, freedom of expression, and consumer choice. She has also held senior roles at EY, Baker McKenzie, and the OECD, contributing to the development of foundational digital policy frameworks across jurisdictions. 

A licensed attorney in both New York and Mexico, Erika holds a Master of Laws from Harvard Law School and is a Certified International Privacy Professional (CIPP). She is passionate about shaping the future of technology policy and serving as a bridge between innovators and policymakers—ensuring that emerging rules reflect both societal priorities and the practical realities of building and scaling technology. 

Erika helps companies anticipate regulatory shifts, reduce risk, and thrive amid the next wave of global tech policy reform.